{"id":14612,"date":"2020-01-16T15:01:21","date_gmt":"2020-01-16T15:01:21","guid":{"rendered":"http:\/\/clubdeltrade.com\/?p=14612"},"modified":"2023-01-30T19:55:21","modified_gmt":"2023-01-30T19:55:21","slug":"tienda-perfecta","status":"publish","type":"post","link":"https:\/\/club.involves.com\/es\/tienda-perfecta\/","title":{"rendered":"[eBook] Todo sobre Tienda Perfecta"},"content":{"rendered":"<p><strong>Tienda Perfecta: \u00a1Acompa\u00f1a los indicadores de ejecuci\u00f3n en el PDV, orienta a tu equipo con agilidad y l\u00facete con el sell-out!<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u00bfYa te ha pasado que entras a una tienda y encontraste lo que buscabas de forma r\u00e1pida, fluida y tal vez hasta te llevaste alg\u00fan art\u00edculo complementario a tu deseo inicial, sin ponerte a buscar ni a comparar, porque el producto era muy bueno y estaba exactamente en el lugar donde estabas buscando?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Es exactamente esa la experiencia que propone el concepto de Tienda Perfecta, Tienda Ideal o Perfect Store. A pesar de que este concepto se ha vuelto cada vez m\u00e1s popular en el mercado y que ya es entendido por la industria, distribuidores y minoristas, todav\u00eda es una estrategia bastante compleja y no siempre todos logran entender por completo lo que abarca la pr\u00e1ctica integral de esta estrategia.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En los ambientes que implican la interacci\u00f3n entre industria, retail, marketing y ventas, <strong>el concepto de tienda perfecta es un objetivo com\u00fan.<\/strong> Sin embargo, muchas compa\u00f1\u00edas quieren implementar esta propuesta sin antes haber estructurado la operaci\u00f3n ni respetar los pilares fundamentales para alcanzar el nivel de excelencia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En este e-book, adem\u00e1s de recomendarte buenas pr\u00e1cticas y detallar mejor el concepto, queremos ayudarte a entender c\u00f3mo esa estrategia se conecta con tu negocio y adem\u00e1s mostrarte cu\u00e1les son los beneficios\u00a0<\/span><span style=\"font-weight: 400;\">que te puede traer, como por ejemplo <strong>m\u00e1s resultados y <\/strong><\/span><strong>sell-out<\/strong><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Para ilustrarlo, nada mejor que sacar a relucir casos de \u00e9xito. Conversamos con profesionales de diferentes empresas como <strong>Unilever, Danone y Pepsico<\/strong> para saber qu\u00e9 ha funcionado.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>La Tienda Perfecta es un proyecto que puede transformar la gesti\u00f3n.<\/strong> As\u00ed que comparte este material con todas las personas de tu equipo que puedas, ya sean de trade marketing o del \u00e1rea comercial.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este contenido servir\u00e1 para educar a todos aquellos que desean tener m\u00e1s conocimiento o capacitar a tu equipo, y tambi\u00e9n para inspirar a los que ya lo conocen pero que todav\u00eda no han hecho la relaci\u00f3n entre el concepto y la pr\u00e1ctica.\u00a0<\/span><\/p>\n<p><b>\u00bfComenzamos? \u00a1Que disfrutes la lectura!<\/b><\/p>\n<p><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-85fa4ac3-abb0-46e9-8542-f47f9650b5ae\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-85fa4ac3-abb0-46e9-8542-f47f9650b5ae\" class=\"hs-cta-node hs-cta-85fa4ac3-abb0-46e9-8542-f47f9650b5ae\"><!-- [if lte IE 8]>\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/5315393\/85fa4ac3-abb0-46e9-8542-f47f9650b5ae\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"hs-cta-img-85fa4ac3-abb0-46e9-8542-f47f9650b5ae\" class=\"hs-cta-img aligncenter\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/5315393\/85fa4ac3-abb0-46e9-8542-f47f9650b5ae.png\" alt=\"Bajar el e-Book ahora\" \/><\/a><\/span><\/span><\/p>\n<div class=\"article-tags\"> Tags: <a href=\"javascript:void(0)\" style=\"pointer-events: none;\">tienda perfecta<\/a><br><\/div>","protected":false},"excerpt":{"rendered":"<p>Tienda Perfecta: \u00a1Acompa\u00f1a los indicadores de ejecuci\u00f3n en el PDV, orienta a tu equipo con agilidad y l\u00facete con el sell-out!<\/p>\n","protected":false},"author":4,"featured_media":14645,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[271,213],"tags":[87],"class_list":["post-14612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ejecucion-en-pdv","category-involves","tag-tienda-perfecta"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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