{"id":17179,"date":"2024-11-27T16:30:56","date_gmt":"2024-11-27T16:30:56","guid":{"rendered":"https:\/\/club.involves.com\/es\/?p=17179"},"modified":"2025-08-10T18:20:48","modified_gmt":"2025-08-10T18:20:48","slug":"la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas","status":"publish","type":"post","link":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/","title":{"rendered":"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">PepsiCo Brasil, l\u00edder mundial en alimentos y bebidas, enfrentaba un grades desaf\u00edos: mejorar la ejecuci\u00f3n en miles de puntos de venta y lograr que todos sus equipos lograr\u00e1n trabajar con datos claros, confiables y en tiempo real. Con<\/span><a href=\"https:\/\/involves.com\/stage\/?lang=es\" target=\"_blank\" rel=\"noopener\"><b> Involves Stage<\/b><\/a><b>,<\/b><span style=\"font-weight: 400;\"> la empresa no solo resolvi\u00f3 este problema, sino que tambi\u00e9n transform\u00f3 por completo su estrategia de trade marketing, impulsando ventas y optimizando procesos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00bfQuieres saber c\u00f3mo est\u00e1 alianza hizo toda la diferencia? Sigue leyendo.<\/span><\/p>\n<h2><b>El desaf\u00edo: optimizar la ejecuci\u00f3n en cada PDV<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Antes de implementar Involves Stage, el equipo de PepsiCo Brasil utilizaba una herramienta que complicaba el acceso a los datos. La falta de informaci\u00f3n en tiempo real y los procesos tan manuales y lentos hac\u00edan dif\u00edcil tomar decisiones r\u00e1pidas y efectivas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pepsi necesitaba una soluci\u00f3n que no solo simplificara la gesti\u00f3n, sino que tambi\u00e9n brindar\u00e1 al equipo una visi\u00f3n integral de las operaciones en cualquier canal de distribuci\u00f3n que ellos estuvieran presente.<\/span><\/p>\n<h2><b>La soluci\u00f3n: Involves Stage al rescate<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Con Involves Stage, Pepsico logr\u00f3:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Democratizar la informaci\u00f3n:<\/b><span style=\"font-weight: 400;\"> Ahora, todos los equipos, desde promotores hasta gestores, tienen acceso a indicadores clave como disponibilidad de productos, promociones y resultados en tiempo real.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ejecuci\u00f3n perfecta: <\/b><span style=\"font-weight: 400;\">La plataforma permite que los promotores identifiquen lagunas en las tiendas y trabajen con objetivos claros. Los supervisores, por su parte, reciben reportes detallados para alinear estrategias y tomar decisiones m\u00e1s r\u00e1pido.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/involves.com\/stage\/?page_id=593&amp;lang=es\" target=\"_blank\" rel=\"noopener\"><b>Reconocimiento de im\u00e1genes:<\/b><\/a><span style=\"font-weight: 400;\"> Una tecnolog\u00eda clave que procesa miles de fotos al mes, agilizando el an\u00e1lisis de ejecuci\u00f3n en tiendas y mejorando la precisi\u00f3n de los datos.<\/span><\/li>\n<\/ul>\n<h2><b>Los resultados que hablan por s\u00ed solos<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Desde que implementaron Involves Stage, Pepsico Brasil obtuvo resultados impresionantes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>+437,000 fotos procesadas <\/b><span style=\"font-weight: 400;\">con inteligencia artificial al cierre del proyecto.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>+109,000 visitas realizadas<\/b><span style=\"font-weight: 400;\"> en solo tres meses.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>+41,000 tiendas impactadas <\/b><span style=\"font-weight: 400;\">en canales directos e indirectos.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Una <\/span><a href=\"https:\/\/involves.com\/stage\/?page_id=589&amp;lang=es\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Tienda Perfecta,<\/span><\/a><span style=\"font-weight: 400;\"> gestionada con Involves Stage, vende entre un <\/span><b>25% y 30% m\u00e1s<\/b><span style=\"font-weight: 400;\"> que una tienda sin optimizaci\u00f3n. \u00a1Imagina lo que esto puede significar para tus propios puntos de venta!<\/span><\/p>\n<h2><b>M\u00e1s all\u00e1 de la tecnolog\u00eda: una cultura de alto rendimiento<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">La alianza entre Pepsico e Involves Stage no solo se trata de tecnolog\u00eda, sino de crear una nueva forma de trabajo. Gracias a la centralizaci\u00f3n de datos, todo el equipo est\u00e1 alineado para alcanzar objetivos comunes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Toma de decisiones estrat\u00e9gicas:<\/b><span style=\"font-weight: 400;\"> Los reportes autom\u00e1ticos permiten responder a problemas en tiempo real y ajustar estrategias sobre la marcha.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Colaboraci\u00f3n mejorada: <\/b><span style=\"font-weight: 400;\">La transparencia en los datos fortalece la comunicaci\u00f3n entre promotores y supervisores.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Innovaci\u00f3n continua: <\/b><span style=\"font-weight: 400;\">Pepsico ahora tiene la flexibilidad y autonom\u00eda para implementar nuevas estrategias de forma mucho m\u00e1s \u00e1gil, eficiente y tomando en cuenta las expectativas del shopper.<\/span><\/li>\n<\/ul>\n<h2><b>S\u00e9 nuestra pr\u00f3xima historia de \u00e9xito<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">La historia de Pepsico Brasil es un ejemplo claro de c\u00f3mo una herramienta adecuada puede cambiar las reglas del juego. \u00bfQuieres saber m\u00e1s a detalle lo que dicen las personas que utilizan esta herramienta d\u00eda a d\u00eda? Te invitamos a ver el siguiente v\u00eddeo:<\/span><\/p>\n<p><a href=\"https:\/\/stage.involves.com\/es\/case-pepsico\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-17185 aligncenter\" src=\"http:\/\/club.involves.com\/es\/wp-content\/uploads\/2024\/11\/Captura-de-tela-2024-11-29-142832.png\" alt=\"\" width=\"1262\" height=\"678\" srcset=\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2024\/11\/Captura-de-tela-2024-11-29-142832.png 1262w, https:\/\/club.involves.com\/es\/wp-content\/uploads\/2024\/11\/Captura-de-tela-2024-11-29-142832-300x161.png 300w, https:\/\/club.involves.com\/es\/wp-content\/uploads\/2024\/11\/Captura-de-tela-2024-11-29-142832-1024x550.png 1024w, https:\/\/club.involves.com\/es\/wp-content\/uploads\/2024\/11\/Captura-de-tela-2024-11-29-142832-768x413.png 768w\" sizes=\"(max-width: 1262px) 100vw, 1262px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Con Involves Stage, sigue los pasos de Pepsico y optimiza todo aquello que hoy sabes que necesitas optimizar.<\/span><\/p>\n<div class=\"article-tags\"> Tags: <a href=\"javascript:void(0)\" style=\"pointer-events: none;\">Ejecuci\u00f3n en el PDV<\/a>, <a href=\"javascript:void(0)\" style=\"pointer-events: none;\">Estrategias de Trade Marketing<\/a>, <a href=\"javascript:void(0)\" style=\"pointer-events: none;\">Industria<\/a><br><\/div>","protected":false},"excerpt":{"rendered":"<p>PepsiCo Brasil transform\u00f3 su estrategia, logrando una ejecuci\u00f3n \u00e1gil, datos en tiempo real y un crecimiento significativo en ventas.<\/p>\n","protected":false},"author":18,"featured_media":17692,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[213,277],"tags":[74,68,37],"class_list":["post-17179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-involves","category-ventas-y-sell-out","tag-ejecucion-en-el-pdv","tag-estrategias-de-trade-marketing","tag-industria"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s - Involves Club<\/title>\n<meta name=\"description\" content=\"PepsiCo Brasil transform\u00f3 su estrategia, logrando una ejecuci\u00f3n \u00e1gil, datos en tiempo real y un crecimiento significativo en ventas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s - Involves Club\" \/>\n<meta property=\"og:description\" content=\"PepsiCo Brasil transform\u00f3 su estrategia, logrando una ejecuci\u00f3n \u00e1gil, datos en tiempo real y un crecimiento significativo en ventas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/\" \/>\n<meta property=\"og:site_name\" content=\"Involves Club\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-27T16:30:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-10T18:20:48+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/club.involves.com\/es\/wp-content\/uploads\/2024\/11\/Caso-de-exito-de-Pepsico.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"538\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Fernanda Morales\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fernanda Morales\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/\"},\"author\":{\"name\":\"Fernanda Morales\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#\\\/schema\\\/person\\\/59963f3285ad9c6d6620e71c963e9e24\"},\"headline\":\"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s\",\"datePublished\":\"2024-11-27T16:30:56+00:00\",\"dateModified\":\"2025-08-10T18:20:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/\"},\"wordCount\":552,\"publisher\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas.jpg\",\"keywords\":[\"Ejecuci\u00f3n en el PDV\",\"Estrategias de Trade Marketing\",\"Industria\"],\"articleSection\":[\"Involves\",\"Ventas y sell-out\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/\",\"url\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/\",\"name\":\"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s - Involves Club\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas.jpg\",\"datePublished\":\"2024-11-27T16:30:56+00:00\",\"dateModified\":\"2025-08-10T18:20:48+00:00\",\"description\":\"PepsiCo Brasil transform\u00f3 su estrategia, logrando una ejecuci\u00f3n \u00e1gil, datos en tiempo real y un crecimiento significativo en ventas.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/#primaryimage\",\"url\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas.jpg\",\"contentUrl\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas.jpg\",\"width\":1400,\"height\":700},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/club.involves.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/club.involves.com\\\/es\\\/\",\"name\":\"Involves Club\",\"description\":\"Involves Club\",\"publisher\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/club.involves.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#organization\",\"name\":\"Involves Club\",\"url\":\"https:\\\/\\\/club.involves.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/uploads\\\/2022\\\/09\\\/involves_club_brand_h_2.png\",\"contentUrl\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/uploads\\\/2022\\\/09\\\/involves_club_brand_h_2.png\",\"width\":169,\"height\":49,\"caption\":\"Involves Club\"},\"image\":{\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/#\\\/schema\\\/person\\\/59963f3285ad9c6d6620e71c963e9e24\",\"name\":\"Fernanda Morales\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/litespeed\\\/avatar\\\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1777592298\",\"url\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/litespeed\\\/avatar\\\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1777592298\",\"contentUrl\":\"https:\\\/\\\/club.involves.com\\\/es\\\/wp-content\\\/litespeed\\\/avatar\\\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1777592298\",\"caption\":\"Fernanda Morales\"},\"url\":\"https:\\\/\\\/club.involves.com\\\/es\\\/author\\\/fernanda-morales\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s - Involves Club","description":"PepsiCo Brasil transform\u00f3 su estrategia, logrando una ejecuci\u00f3n \u00e1gil, datos en tiempo real y un crecimiento significativo en ventas.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/","og_locale":"es_ES","og_type":"article","og_title":"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s - Involves Club","og_description":"PepsiCo Brasil transform\u00f3 su estrategia, logrando una ejecuci\u00f3n \u00e1gil, datos en tiempo real y un crecimiento significativo en ventas.","og_url":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/","og_site_name":"Involves Club","article_published_time":"2024-11-27T16:30:56+00:00","article_modified_time":"2025-08-10T18:20:48+00:00","og_image":[{"width":1024,"height":538,"url":"http:\/\/club.involves.com\/es\/wp-content\/uploads\/2024\/11\/Caso-de-exito-de-Pepsico.png","type":"image\/png"}],"author":"Fernanda Morales","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Fernanda Morales","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/#article","isPartOf":{"@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/"},"author":{"name":"Fernanda Morales","@id":"https:\/\/club.involves.com\/es\/#\/schema\/person\/59963f3285ad9c6d6620e71c963e9e24"},"headline":"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s","datePublished":"2024-11-27T16:30:56+00:00","dateModified":"2025-08-10T18:20:48+00:00","mainEntityOfPage":{"@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/"},"wordCount":552,"publisher":{"@id":"https:\/\/club.involves.com\/es\/#organization"},"image":{"@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/#primaryimage"},"thumbnailUrl":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas.jpg","keywords":["Ejecuci\u00f3n en el PDV","Estrategias de Trade Marketing","Industria"],"articleSection":["Involves","Ventas y sell-out"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/","url":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/","name":"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s - Involves Club","isPartOf":{"@id":"https:\/\/club.involves.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/#primaryimage"},"image":{"@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/#primaryimage"},"thumbnailUrl":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas.jpg","datePublished":"2024-11-27T16:30:56+00:00","dateModified":"2025-08-10T18:20:48+00:00","description":"PepsiCo Brasil transform\u00f3 su estrategia, logrando una ejecuci\u00f3n \u00e1gil, datos en tiempo real y un crecimiento significativo en ventas.","breadcrumb":{"@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/#primaryimage","url":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas.jpg","contentUrl":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas.jpg","width":1400,"height":700},{"@type":"BreadcrumbList","@id":"https:\/\/club.involves.com\/es\/la-tienda-perfecta-de-involves-y-pepsico-vende-un-30-mas\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/club.involves.com\/es\/"},{"@type":"ListItem","position":2,"name":"La Tienda Perfecta de Involves y Pepsico vende un 30% m\u00e1s"}]},{"@type":"WebSite","@id":"https:\/\/club.involves.com\/es\/#website","url":"https:\/\/club.involves.com\/es\/","name":"Involves Club","description":"Involves Club","publisher":{"@id":"https:\/\/club.involves.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/club.involves.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/club.involves.com\/es\/#organization","name":"Involves Club","url":"https:\/\/club.involves.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/club.involves.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2022\/09\/involves_club_brand_h_2.png","contentUrl":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2022\/09\/involves_club_brand_h_2.png","width":169,"height":49,"caption":"Involves Club"},"image":{"@id":"https:\/\/club.involves.com\/es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/club.involves.com\/es\/#\/schema\/person\/59963f3285ad9c6d6620e71c963e9e24","name":"Fernanda Morales","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1777592298","url":"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1777592298","contentUrl":"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1777592298","caption":"Fernanda Morales"},"url":"https:\/\/club.involves.com\/es\/author\/fernanda-morales\/"}]}},"_links":{"self":[{"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/posts\/17179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/comments?post=17179"}],"version-history":[{"count":6,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/posts\/17179\/revisions"}],"predecessor-version":[{"id":17606,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/posts\/17179\/revisions\/17606"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/media\/17692"}],"wp:attachment":[{"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/media?parent=17179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/categories?post=17179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/tags?post=17179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}