{"id":17656,"date":"2025-08-20T21:50:19","date_gmt":"2025-08-20T21:50:19","guid":{"rendered":"https:\/\/club.involves.com\/es\/?p=17656"},"modified":"2025-08-20T21:53:04","modified_gmt":"2025-08-20T21:53:04","slug":"el-abc-de-construir-inventarios-sanos-en-retail","status":"publish","type":"post","link":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/","title":{"rendered":"El ABC de construir inventarios sanos en retail"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">En el retail actual, mantener <\/span><b>inventarios sanos<\/b><span style=\"font-weight: 400;\"> es m\u00e1s que una buena pr\u00e1ctica: es una estrategia clave para mejorar la rotaci\u00f3n, y en consecuencia, incrementar las ventas.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pero, \u00bfqu\u00e9 significa tener un inventario sano? No se trata solo de contar con el abasto suficiente. Implica tener el producto correcto, en el lugar correcto, en el momento correcto y en las condiciones correctas.<\/span><\/p>\n<h2><b>\u00bfQu\u00e9 es un inventario sano?\u00a0<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">A lo largo de mi vida laboral me he enfrentado con esta pregunta y encuentro varias respuestas. Tener un inventario sano va mucho m\u00e1s all\u00e1 de igualar piezas vendidas con piezas disponibles. Un inventario saludable considera aspectos como:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/club.involves.com\/es\/exhibicion-productos-punto-de-venta\/\" target=\"_blank\" rel=\"noopener\"><b>Exhibici\u00f3n adecuada:<\/b><\/a> <span style=\"font-weight: 400;\">que el producto est\u00e9 visible y accesible para el cliente.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Exactitud del inventario: <\/b><span style=\"font-weight: 400;\">validar que los registros en sistema coincidan con el inventario f\u00edsico.<\/span><\/li>\n<\/ul>\n<p><i><span style=\"font-weight: 400;\">(Aqu\u00ed me gustar\u00eda mencionar que, soluciones como <\/span><\/i><a href=\"https:\/\/involves.com\/es\/stage\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">Involves Stage<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, son grandes aliadas para centralizar y homologar la informaci\u00f3n de la mayor\u00eda de las cadenas)<\/span><\/i><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reporte y seguimiento de ajustes:<\/b><span style=\"font-weight: 400;\"> comunicar diferencias al jefe de tienda y darles seguimiento.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Disponibilidad real:<\/b><span style=\"font-weight: 400;\"> evitar que productos est\u00e9n guardados en almacenes remotos o contenedores.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Estado \u00f3ptimo: <\/b><span style=\"font-weight: 400;\">que el producto est\u00e9 completo, en buen estado y con una presentaci\u00f3n atractiva.<\/span><\/li>\n<\/ul>\n<h2><b>KPI para evaluar si tu inventario est\u00e1 sano<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Medir el estado del inventario con indicadores clave te permitir\u00e1 tomar decisiones estrat\u00e9gicas y prevenir p\u00e9rdidas. Algunos de los m\u00e1s importantes son:<\/span><\/p>\n<h3><b>1. D\u00edas de venta o de inventario<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">N\u00famero promedio de d\u00edas que una empresa tarda en vender su inventario. Te ayuda a medir la rotaci\u00f3n.<\/span><\/p>\n<h3><b>2. In stock<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Expresi\u00f3n en ingl\u00e9s que se traduce como \u201cen existencia\u201d; significa que un producto o art\u00edculo est\u00e1 disponible para venta o uso inmediato.<\/span><\/p>\n<h3><b>3. Nivel de servicio<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Porcentaje que indica la frecuencia con la que se cumplen las demandas del cliente.<\/span><\/p>\n<h3><b>4. Baja rotaci\u00f3n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Inventario que no se ha movido en un periodo determinado.<\/span><\/p>\n<h3><b>5. Venta= 0\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Muestra cu\u00e1ntas tiendas no han vendido nada de un producto en un periodo definido.<\/span><\/p>\n<h3><b>6. Valor del inventario muerto\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Permite conocer cu\u00e1nto stock est\u00e1 detenido y en qu\u00e9 puntos, para definir y accionar una estrategia.<\/span><\/p>\n<h3><b>7. Pron\u00f3stico de ventas<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Base fundamental para mantener un inventario sano, si logramos calcular correctamente este ya estamos del otro lado. Para calcular este debemos:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Recopilar y analizar datos hist\u00f3ricos de ventas<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analizar el mercado<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Considerar factores externos (PIB, tasas de inter\u00e9s, inflaci\u00f3n)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Seleccionar un m\u00e9todo de proyecci\u00f3n (cualitativo o cuantitativo o ambos).<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">En conclusi\u00f3n, es muy importante estar al tanto de los inventarios, pero sobre todo de c\u00f3mo va su desplazamiento.<\/span><\/p>\n<p><img decoding=\"async\" class=\"wp-image-17715 alignleft\" src=\"http:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/assinatura-dulce-paez-2.png\" alt=\"\" width=\"172\" height=\"166\" srcset=\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/assinatura-dulce-paez-2.png 717w, https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/assinatura-dulce-paez-2-300x291.png 300w\" sizes=\"(max-width: 172px) 100vw, 172px\" \/><br \/>\n<a href=\"https:\/\/www.linkedin.com\/in\/dulce-p%C3%A1ez-45a539215?utm_source=share&amp;utm_campaign=share_via&amp;utm_content=profile&amp;utm_medium=ios_app\" target=\"_blank\" rel=\"noopener\">Dulce Paez<\/a><br \/>\n<strong>Gerente Nacional de Ventas Italhome<\/strong><br \/>\n<span style=\"font-weight: 400;\">Especialista en el control y armonizaci\u00f3n de cuentas, evaluaci\u00f3n de inventarios y dise\u00f1o de acciones para optimizar el stock. Gestora de relaciones comerciales con cadenas de autoservicio, especializadas y jugueteras como City Fresko, Walmart, Soriana, Chedraui, Coppel, Sodimac, Home Depot, Julio Cepeda, Juguetr\u00f3n y Juguetibici, adem\u00e1s de la apertura de nuevas alianzas con HEB, actualmente entendiendo y aprendiendo del ECM con cuentas como Amazon y Mercado libre. Destaca por su capacidad de an\u00e1lisis, visi\u00f3n estrat\u00e9gica y habilidades en administraci\u00f3n de la producci\u00f3n, an\u00e1lisis de datos y de negocio.<\/span><\/p>\n<div class=\"article-tags\"> Tags: <a href=\"javascript:void(0)\" style=\"pointer-events: none;\">Estrategias de Trade Marketing<\/a>, <a href=\"javascript:void(0)\" style=\"pointer-events: none;\">Indicadores de Trade Marketing<\/a>, <a href=\"javascript:void(0)\" style=\"pointer-events: none;\">KPIs de Trade Marketing<\/a><br><\/div>","protected":false},"excerpt":{"rendered":"<p>Dulce P\u00e1ez, Gerente Nacional de Ventas Italhome nos ense\u00f1a c\u00f3mo construir inventarios sanos en retail, los KPI clave para medirlos y las mejores pr\u00e1cticas para optimizar tu stock y rotaci\u00f3n de productos.<\/p>\n","protected":false},"author":18,"featured_media":17710,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[275,277],"tags":[68,71,72],"class_list":["post-17656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategias-de-trade-marketing","category-ventas-y-sell-out","tag-estrategias-de-trade-marketing","tag-indicadores-de-trade-marketing","tag-kpis-de-trade-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El ABC de construir inventarios sanos en retail - Involves Club<\/title>\n<meta name=\"description\" content=\"Dulce P\u00e1ez, Gerente Nacional de Ventas Italhome nos ense\u00f1a c\u00f3mo construir inventarios sanos en retail, KPIS clave y c\u00f3mo optimizar tu stock.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El ABC de construir inventarios sanos en retail - Involves Club\" \/>\n<meta property=\"og:description\" content=\"Dulce P\u00e1ez, Gerente Nacional de Ventas Italhome nos ense\u00f1a c\u00f3mo construir inventarios sanos en retail, KPIS clave y c\u00f3mo optimizar tu stock.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/\" \/>\n<meta property=\"og:site_name\" content=\"Involves Club\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-20T21:50:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-20T21:53:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1076\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Fernanda Morales\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fernanda Morales\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/\"},\"author\":{\"name\":\"Fernanda Morales\",\"@id\":\"https:\/\/club.involves.com\/es\/#\/schema\/person\/59963f3285ad9c6d6620e71c963e9e24\"},\"headline\":\"El ABC de construir inventarios sanos en retail\",\"datePublished\":\"2025-08-20T21:50:19+00:00\",\"dateModified\":\"2025-08-20T21:53:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/\"},\"wordCount\":555,\"publisher\":{\"@id\":\"https:\/\/club.involves.com\/es\/#organization\"},\"image\":{\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png\",\"keywords\":[\"Estrategias de Trade Marketing\",\"Indicadores de Trade Marketing\",\"KPIs de Trade Marketing\"],\"articleSection\":[\"Estrategias de Trade Marketing\",\"Ventas y sell-out\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/\",\"url\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/\",\"name\":\"El ABC de construir inventarios sanos en retail - Involves Club\",\"isPartOf\":{\"@id\":\"https:\/\/club.involves.com\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png\",\"datePublished\":\"2025-08-20T21:50:19+00:00\",\"dateModified\":\"2025-08-20T21:53:04+00:00\",\"description\":\"Dulce P\u00e1ez, Gerente Nacional de Ventas Italhome nos ense\u00f1a c\u00f3mo construir inventarios sanos en retail, KPIS clave y c\u00f3mo optimizar tu stock.\",\"breadcrumb\":{\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#primaryimage\",\"url\":\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png\",\"contentUrl\":\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png\",\"width\":2048,\"height\":1076},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/club.involves.com\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"El ABC de construir inventarios sanos en retail\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/club.involves.com\/es\/#website\",\"url\":\"https:\/\/club.involves.com\/es\/\",\"name\":\"Involves Club\",\"description\":\"Involves Club\",\"publisher\":{\"@id\":\"https:\/\/club.involves.com\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/club.involves.com\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/club.involves.com\/es\/#organization\",\"name\":\"Involves Club\",\"url\":\"https:\/\/club.involves.com\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/club.involves.com\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2022\/09\/involves_club_brand_h_2.png\",\"contentUrl\":\"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2022\/09\/involves_club_brand_h_2.png\",\"width\":169,\"height\":49,\"caption\":\"Involves Club\"},\"image\":{\"@id\":\"https:\/\/club.involves.com\/es\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/club.involves.com\/es\/#\/schema\/person\/59963f3285ad9c6d6620e71c963e9e24\",\"name\":\"Fernanda Morales\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1775844867\",\"url\":\"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1775844867\",\"contentUrl\":\"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1775844867\",\"caption\":\"Fernanda Morales\"},\"url\":\"https:\/\/club.involves.com\/es\/author\/fernanda-morales\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"El ABC de construir inventarios sanos en retail - Involves Club","description":"Dulce P\u00e1ez, Gerente Nacional de Ventas Italhome nos ense\u00f1a c\u00f3mo construir inventarios sanos en retail, KPIS clave y c\u00f3mo optimizar tu stock.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/","og_locale":"es_ES","og_type":"article","og_title":"El ABC de construir inventarios sanos en retail - Involves Club","og_description":"Dulce P\u00e1ez, Gerente Nacional de Ventas Italhome nos ense\u00f1a c\u00f3mo construir inventarios sanos en retail, KPIS clave y c\u00f3mo optimizar tu stock.","og_url":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/","og_site_name":"Involves Club","article_published_time":"2025-08-20T21:50:19+00:00","article_modified_time":"2025-08-20T21:53:04+00:00","og_image":[{"width":2048,"height":1076,"url":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png","type":"image\/png"}],"author":"Fernanda Morales","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Fernanda Morales","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#article","isPartOf":{"@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/"},"author":{"name":"Fernanda Morales","@id":"https:\/\/club.involves.com\/es\/#\/schema\/person\/59963f3285ad9c6d6620e71c963e9e24"},"headline":"El ABC de construir inventarios sanos en retail","datePublished":"2025-08-20T21:50:19+00:00","dateModified":"2025-08-20T21:53:04+00:00","mainEntityOfPage":{"@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/"},"wordCount":555,"publisher":{"@id":"https:\/\/club.involves.com\/es\/#organization"},"image":{"@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#primaryimage"},"thumbnailUrl":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png","keywords":["Estrategias de Trade Marketing","Indicadores de Trade Marketing","KPIs de Trade Marketing"],"articleSection":["Estrategias de Trade Marketing","Ventas y sell-out"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/","url":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/","name":"El ABC de construir inventarios sanos en retail - Involves Club","isPartOf":{"@id":"https:\/\/club.involves.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#primaryimage"},"image":{"@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#primaryimage"},"thumbnailUrl":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png","datePublished":"2025-08-20T21:50:19+00:00","dateModified":"2025-08-20T21:53:04+00:00","description":"Dulce P\u00e1ez, Gerente Nacional de Ventas Italhome nos ense\u00f1a c\u00f3mo construir inventarios sanos en retail, KPIS clave y c\u00f3mo optimizar tu stock.","breadcrumb":{"@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#primaryimage","url":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png","contentUrl":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2025\/08\/involves-club-es-comarketing-dulce-paez.png","width":2048,"height":1076},{"@type":"BreadcrumbList","@id":"https:\/\/club.involves.com\/es\/el-abc-de-construir-inventarios-sanos-en-retail\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/club.involves.com\/es\/"},{"@type":"ListItem","position":2,"name":"El ABC de construir inventarios sanos en retail"}]},{"@type":"WebSite","@id":"https:\/\/club.involves.com\/es\/#website","url":"https:\/\/club.involves.com\/es\/","name":"Involves Club","description":"Involves Club","publisher":{"@id":"https:\/\/club.involves.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/club.involves.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/club.involves.com\/es\/#organization","name":"Involves Club","url":"https:\/\/club.involves.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/club.involves.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2022\/09\/involves_club_brand_h_2.png","contentUrl":"https:\/\/club.involves.com\/es\/wp-content\/uploads\/2022\/09\/involves_club_brand_h_2.png","width":169,"height":49,"caption":"Involves Club"},"image":{"@id":"https:\/\/club.involves.com\/es\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/club.involves.com\/es\/#\/schema\/person\/59963f3285ad9c6d6620e71c963e9e24","name":"Fernanda Morales","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1775844867","url":"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1775844867","contentUrl":"https:\/\/club.involves.com\/es\/wp-content\/litespeed\/avatar\/b02cd8a5d513912f83d7369f984fe395.jpg?ver=1775844867","caption":"Fernanda Morales"},"url":"https:\/\/club.involves.com\/es\/author\/fernanda-morales\/"}]}},"_links":{"self":[{"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/posts\/17656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/comments?post=17656"}],"version-history":[{"count":5,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/posts\/17656\/revisions"}],"predecessor-version":[{"id":17717,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/posts\/17656\/revisions\/17717"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/media\/17710"}],"wp:attachment":[{"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/media?parent=17656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/categories?post=17656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/club.involves.com\/es\/wp-json\/wp\/v2\/tags?post=17656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}